کارشناس بازاریابی گردشگری

Job Description

We are seeking a tourism marketing specialist to develop, implement, track, and optimize our marketing research and strategies in the tourism industry. As a product expert, you must have complete familiarity and experience with the tourism industry (buying train, bus, and plane tickets, hotel reservations, etc.) and you will be responsible for developing and implementing effective marketing strategies to drive business growth in the tourism market. You will play a crucial role in product development, budgeting, reporting, market research, and customer support.

Roles:

• Manage the creation, development, and introduction of new products and services to enhance the current and future product mix.
• Become a domain expert by understanding customers and influencers, evaluation and production processes, and transfer that knowledge to the product development, marketing, and sales channels.
• Collect and analyze data on consumer behavior, market conditions, and emerging opportunities in the tourism market.
• Use market research findings to inform marketing strategies, messaging, and positioning.
• Collaborate with the marketing team to establish marketing goals and objectives.
• Develop comprehensive marketing plans aligned with business objectives and budgetary constraints.
• Set measurable targets for marketing campaigns and initiatives, ensuring they align with overall business goals.