Senior Marketing Specialist

Snapp

  • Full Time

  • Tehran

      -   Tehran

Senior Marketing Specialist

Posted 12 weeks and 0 Days ago

Job Description

We are looking for an experienced and enthusiastic senior marketing specialist on our Marketing team at Snapp to work on advanced analytics solutions to accelerate demand and supply growth in the Iran mega region at Snapp. The right person for this role has a passion for leveraging our data to propose new ideas and drive key strategic decisions to consistently increase our operational efficiency. You will also help defining and improving the way in which marketing performance across user acquisition and user engagement is calibrated and the techniques and processes used. • Develop frameworks, tools and processes to gain a better understanding of customer funnel and engagement behaviours, including impacts of current marketing strategies • Implement and analyze A/B or multivariate tests to provide in-depth insights on marketing initiatives and understanding marketing effects on business metrics. • Facilitate availability of accurate and timely information for the stakeholders. • Business planning and monitoring • Estimating effective marketing budget • Assessing effectiveness of marketing campaigns

Requirements

Experience • A graduate degree or equivalent in MBA or a Marketing domain. • 2+ years working experience on analytics consulting • Previous experience in Customer analytics is a plus Technical • Excellent data processing skills Excel • Reporting results of marketing data analysis • Demonstrable domain expertise experiment design and hypothesis testing • Good to have - data visualization skills using tools Other • Ready to travel to Iran cities • Great communication and organization skills • Self-driven with the ability to work in a self-guided manner • Enthusiasm about Snapp