Job Description

We are looking for an experienced and enthusiastic senior marketing specialist on our Marketing team at Snapp to work on advanced analytics solutions to accelerate demand and supply growth in the Iran mega region at Snapp. The right person for this role has a passion for leveraging our data to propose new ideas and drive key strategic decisions to consistently increase our operational efficiency. You will also help defining and improving the way in which marketing performance across user acquisition and user engagement is calibrated and the techniques and processes used. • Develop frameworks, tools and processes to gain a better understanding of customer funnel and engagement behaviours, including impacts of current marketing strategies • Implement and analyze A/B or multivariate tests to provide in-depth insights on marketing initiatives and understanding marketing effects on business metrics. • Facilitate availability of accurate and timely information for the stakeholders. • Business planning and monitoring • Estimating effective marketing budget • Assessing effectiveness of marketing campaigns