Job Description
KEY RESPONSIBILITIES
• Develop the company VAS strategy and marketing program to implement it
• Meet Revenue targets & Targets for Consumer VAS & Enterprise VAS Contribution of VAS towards total company revenue penetration & usage of services
• Effectively use all available promotional tools to ensure the above work closely with the central team & vendors to localize products, content and promotion
• Co-ordinate with various internal departments technical VAS, Customer Service & IT/billing for a smooth & speedier deployment of services and regular operations Implement common national operations processes for speedier deployment of services
• Ensure smooth tie-up with current and new VAS partners
• This job involves various interventions for acquiring customers for various VAS products like Mobile content, Mobile TV, m-commerce, etc
