Job Description
Job Description:
The Commercial Manager – C2C Line is responsible for designing, leading, and optimizing the end-to-end C2C used-car transaction lifecycle. This role aims to deliver a seamless experience for both sellers and buyers while improving conversion rates, operational efficiency, and overall customer satisfaction. The ideal candidate combines commercial acumen, data-driven decision-making, operational excellence, and strong cross-functional leadership.
Key Responsibilities:
Lead and optimize the end-to-end C2C workflow, from vehicle acquisition to final sale.
Improve conversion rates at each stage of the transaction funnel.
Monitor, analyze, and improve key business KPIs, including:
Vehicle acquisition volume
Conversion rates at each funnel stage
Average time from acquisition to sale
Profit margins and transaction profitability
Collaborate with commercial and branch teams to enhance the customer experience throughout vehicle inspection, pricing, contract signing, and delivery.
Analyze seller and buyer behavior to improve engagement, build trust, and increase customer satisfaction.
Develop and execute vehicle acquisition and pricing strategies aligned with market dynamics and business objectives.
Identify operational bottlenecks and implement scalable solutions to improve efficiency and business performance.
Work closely with Commercial, Customer Acquisition, Product, and Branch teams to improve cross-functional coordination and responsiveness.
Support growth initiatives and commercial campaigns to expand both vehicle supply and customer demand.
Prepare regular performance reports, forecasts, and actionable business insights for senior management.
Lead, coach, and develop the C2C team, fostering accountability, collaboration, and continuous improvement as the business scales.
Requirements & Qualifications:
Proven experience in commercial management, marketplace operations, the automotive industry, or C2C, C2B, or B2C business models.
Strong commercial and analytical mindset, with the ability to translate data into actionable business decisions.
Experience managing complex, multi-stage business processes and cross-functional initiatives.
Good understanding of the used-car market, customer behavior, pricing dynamics, and transaction processes.
Strong problem-solving, prioritization, and project management skills.
Excellent communication, stakeholder management, and collaboration skills.
Results-oriented, proactive, and comfortable working in a fast-paced, dynamic environment.
Proficiency in Excel or Google Sheets and business reporting tools.
Experience with CRM systems, dashboards, and KPI monitoring and management.
