Job Description
- Develop and oversee the overall performance marketing strategy.
- Create and manage Google Ad (SEM) campaigns.
- Review and optimize all advertising campaigns to improve ROAS.
- Develop and oversee email marketing strategy and marketing automation.
- Manage Google Analytics to measure all parameters of marketing campaigns.
- Implement conversion rate optimization and run A/B tests, and user reviews/feedback to improve conversion rates across channels.
Requirements
- Strong understanding of Performance Marketing concepts.
- Getting to know Google Tag Manager.
- Experience with A/B and multivariate testing.
- Getting to know the latest trends and best practices.
- Bachelor's or Master's degree in Business Management, Business Management, or Computer Engineering.
To see more jobs that fit your career
