- Marketing mix analysis
- Campaign planning and evaluating advertisement effectiveness
- Cooperate to prepare Marketing plan proposal (Strategic, short-term, operating).
- Preparing Content for marketing activities.
- To be in charge of Marketing Pilot projects.
- Provide geographical analysis and support about the needs and behavior of the customers, sales and traffic patterns.
- Analyze KPIs with respect to Geo marketing.
- Maintain and update the Geo Marketing database.
- Help driving the sales and revenue objectives through trade analysis, planning and forecasting.
- Plan for upcoming sites from commercial angle.
- Promote geo-marketing as a fundamental tool, and integrate it into various marketing campaigns.
- Use geo-marketing data to develop contextual marketing, or identify ideal locations for ATL/BTL campaigns.
- Work with sales teams to improve business performance based upon geo-marketing data.
Reporting to: Marketing Manager
Requirements
Education:
- Master of Marketing management, MBA, EMBA or industrial engineering
Experience:
- At least 3 years' experience in Marketing
Applicants with Telecommunication experience are preferred
Skills:
- Marketing Strategy
- Advertising Strategy and management
- Branding
- Project Management