Marketing Executive

Job Description

Job brief: We are looking for a talented Marketing Executive to undertake marketing projects for the benefit of our company. You will organize creative campaigns and promotional events that can make a difference for our company’s success according to trends and customer requirements. The ideal candidate will be passionate for the “art” of marketing and will have an abundance of ideas for building efficient strategies. He/she must bring forth a strong arsenal of techniques and methods to promote our products, services and public image. The goal is to reach out to the market and cultivate the customer’s interest in our products and services in ways that strengthen our reputation and facilitate our continuous growth. Responsibilities: Marketing executives contribute to and develop integrated marketing campaigns. Tasks can involve: • Liaising and networking with a range of stakeholders including customers, colleagues, suppliers and partner organizations; • Communicating with target audiences and managing customer relationships; • Sourcing advertising opportunities and placing adverts in the press or on the radio; • Managing the production of marketing materials, including leaflets, posters, flyers, newsletters, e-newsletters and DVDs; • Writing and proofreading copy; • Liaising with designers and printers; • Organizing photo shoots; • Arranging the effective distribution of marketing materials; • Maintaining and updating customer databases; • Organizing and attending events such as conferences, seminars, receptions and exhibitions; • Sourcing and securing sponsorship; • Conducting market research, for example using customer questionnaires and focus groups; • Contributing to, and developing, marketing plans and strategies; • Evaluating marketing campaigns; • Monitoring competitor activity; • Supporting the marketing manager and other colleagues.