- Collect and analyze data on customer (End-user, sales team, or distribution channels needs through market research) attitudes that affect product demand.
- Managing marketing research projects ( quantitative and qualitative)
- Determine and analyze the customer(End-user, sales team, or distribution channels needs through market research).
- Interpreting data, writing reports, and making actionable recommendations.
- Gather data on competitors and analyze their prices, sales, and method of marketing and distribution.
-Tracks marketing strategy results closely and creates detailed reports with data analysis and other feedback
- Identifies the appropriate media channels where each product or service's marketing materials can be delivered to the customers.
Requirements
Bachelor or master's degree in Industrial engineering, MBA or Statistics .
- Minimum 3 years’ experience in FMCG industry.
- Fully conversant with MS office (Expert in excel is necessary)
- Good knowledge of working with SPSS
-Ability to work under pressure
- Flexible for internal travels.
- Excellent communication and presentation skills.
- Understanding Statistical Analysis and concepts of sales and marketing.
-Multi-tasking and time-management skills, with the ability to prioritize tasks
- Male or Female.
- Ideal age: 25-30