● To develop digital communication strategies with respect to each brand strategy.
● To choose and execute necessary web and social marketing tactics suitable for each commutation strategy.
● To plan digital campaigns and their budgets to perform brand communication campaigns with the best compatibilities with general campaign messages in digital media.
● To execute routine and occasional digital brand activities with clear KPIs.
● To monitor all digital and social activities of owned and competitor brands to probe brand health and performance and adjust the digital strategies and tactics for better performance.
● To be constantly ready for new platforms and opportunities in the digital area to be used as a first-mover.
Requirements
● Strategic thinking.
● Multi-disciplinary knowledge.
● Good network with stakeholders.
● Financial knowledge.
● Innovation.
● Strong team lead and cross-functional leadership and collaboration.
● 6 to 8 years of related experience in a digital marketing function in any industry.
● Well established knowledge of both web digital marketing (such as Google Ads, etc.) and social marketing (such as Instagram, Facebook, etc.).