• Develop, implement, and track marketing programs such as email, websites, social media, or digital campaigns, and events
• Work closely with the sales team on program development and implementation
• Create and execute lead generation programs
• Analyze data to determine campaign efficiency
• Analyze and report on the performance and efficiency of campaigns
• Conduct market research and analyze trends to identify new marketing opportunities
• Ensure creative marketing materials undergo regular review and adhere to brand guidelines
• Develop and communicate marketing plans, campaign results and project recommendations to the senior management team
Requirements
• Bachelor’s Degree in Marketing, Advertising or related discipline
• 3+ years’ experience in a marketing role
• Familiar with IT Market
• Strong prioritization, organization, and project management skills
• Proficiency with Google Analytics and web analysis tools
• Ability to work well in a fast-paced, collaborative environment
• Strong understanding of Microsoft Office programs
• Excellent analytical, communication and presentation skills
• Strong written and verbal communication skills