• Assist in the formulation of strategies to build a lasting digital connection with consumers
• Plan and monitor the ongoing company presence on social media (Instagram, Facebook etc.)
• Be actively involved in SEO efforts (onsite and offsite SEO)
• Prepare online newsletters and promotional emails and organize their distribution through various channels
• Collaborate with designers to improve user experience
• Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, Webmaster etc.)
• Acquire insight in online marketing trends and keep strategies up-to-date
Requirements
• Proven experience as Digital Marketing Executive or similar role
• Excellent understanding of digital marketing concepts and best practices
• Experience with B2C social media, Google Adwords and email campaigns and SEO/SEM
• Perfect knowledge of web analytics tools (e.g. Google Analytics, Net Insight, Webmaster, etc,...)
• Ability in developing creative content Strategies and content creation
• Ability in developing and managing online advertising campaign (social media , content ,Adwords ,online ads,...)
• Skills and experience in creative content writing
• Analytical mindset and critical thinking
• Excellent communication and interpersonal skills
• BSc in marketing or relevant field