Owning and maintaining site analytics, metrics, and campaign reporting
Leading ongoing management of digital touch points
Interfacing with marketing communications functions, as well as PR, events and business product marketing teams
Development and execution of national digital programs and campaigns, including online advertising, social media, mobile, and deliverable
Requirements
Bachelor’s degree in computer engineering, IT, or related engineering fields
Excellent organizational, written and verbal communication and interpersonal skills
Ability to think strategically, problem-solve and make decisions
Ability to contribute individually, and participate in cross-functional teams
Ability to be adaptable and deal with frequent changes
Prior computer experience
Knowledge of online marketing and good understanding of major marketing channels
Knowledge of google AdWords, google analytics and SEO