- Objective of the role: Create, maintain, and implement digital marketing campaigns.
- List of responsibilities:
- Digital Marketing Manager Duties and Responsibilities
- Oversee management of updates, design, and user experience on all digital channels
- Identify the latest trends and technologies
- Monitor daily messaging and posts
- Develop effective, cohesive, and engaging brand messaging
- Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
- Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
- Conduct and report analysis of site and social traffic
- Establish and monitor ROI and KPIs
- Create, maintain, and implement digital marketing and editorial calendars
- Digital Marketing Manager Requirements and Qualifications.
- Length of Probation Period: 1 month, 3 months.
Requirements
- Nature and length of previous experience: Proven working experience in digital marketing
- Enough experience of working with multi national brands on digital marketing activities preferred to have experience of working in advertising agencies.
- Specialist knowledge:
- Knowledge of media editing software (photo and video) Working knowledge of web design principles, best practices, and content management platforms
- Demonstrated ability to develop and execute sales and marketing strategies - Familiarity with analytical tools, such as Google Analytics and Webmaster Tools.
- Soft Skills and Personality traits: Strong in handling digital team to respond the client's requirements.