Job Description
- Objective of the role: Create, maintain, and implement digital marketing campaigns.
- List of responsibilities:
- Digital Marketing Manager Duties and Responsibilities
- Oversee management of updates, design, and user experience on all digital channels
- Identify the latest trends and technologies
- Monitor daily messaging and posts
- Develop effective, cohesive, and engaging brand messaging
- Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
- Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
- Conduct and report analysis of site and social traffic
- Establish and monitor ROI and KPIs
- Create, maintain, and implement digital marketing and editorial calendars
- Digital Marketing Manager Requirements and Qualifications.
- Length of Probation Period: 1 month, 3 months.