Job Description
● Provide creative advertising routes, design advertising slogans, and formulate a creative strategy for advertising campaigns. ● Responsible for the quality and completion of all work projects assigned to the creative team members. ● Lead and manage content strategy for small and large ATL, BTL, and TTL projects. ● Cooperate with marketing and sales departments in formulating marketing plans and analyzing results and identifying opportunities. ● Analyze brand tracking, market trends, consumer needs, and competitive landscape. ● Supervise a cross-functional team of graphic designers, copywriters, social media experts, photographers or videographers, and project managers in the strategic development of messaging and deliverables. ● Prioritize work and resources among commitments based on short-term and long-term needs, creating production plans in collaboration with designers, copywriters, and production departments. ● Hold brainstorming sessions with the creative team, maintaining strategic and creative thinking to develop innovative and actionable creative initiatives in a responsible manner. ● Make sure designs and content consistently and positively reflect the brand image and company ideals. ● Act as liaison between the marketing team, creative team, and clients. ● Anticipate problems that may prevent the timely completion of the project.
Requirements
● Work experience in full-service advertising agencies. ● Some years of experience in creating advertising campaigns from vision development and messaging platform to production supervision. ● Getting to know how to develop brand identity through multi-channel marketing. ● Experience in creating integrated content across all marketing channels including digital, social media, paid media, etc.
Employment Type
- Full Time
Job Category
Seniority
Details
Employment type
- Full Time
Job Category
Seniority
