Job Description
- Daily Monitoring and Analyzing marketing KPIs (Order, New user, CPO, CAC, etc.)
- Developing and executing marketing campaigns based on marketing objectives (order growth, branding, lead generation, etc.)
- Analyzing and optimizing Marketing campaigns from different aspects (CX, Cohort Analysis, Channel performance, etc.)
- Developing appropriate communication strategies to support integrated campaign objectives and performance targets.
Knowledge
- MBA graduated or bachelor’s degree in engineering
- Principles of marketing (Customer journey funnel, STP, 4Ps, etc)
- Digital marketing and types of campaigns like CPC, CPI, etc.
- Advertising through Social Media
