-Identify advertising target
-Development of advertising strategy
-Targeting markets in order to achieve customer demand
-Manage all advertising efforts
-Manage the advertising unit, if necessary
-Develop advertising programs for both traditional and digital media
-Monitor the implementation of all media programs
-Meet customers to provide technical and marketing suggestions
Requirements
-Familiarity with paid advertising strategies
-Ability to launch, optimize and analyze campaigns
-Ability to analyze, test or optimize test, use A / B test or multivariate test
-Familiarity with running B2B, B2C, and B2B2C campaigns
-Ability to work in a team and have very efficient communication skills
-Having an analytical mind
-Familiarity with maps, violations, and conditions of paid advertising platforms
-Familiarity with the main parameters of creating competitive advertising, including -search advertising and banner advertising design
-Ability to define conversion and calculate ROI for each paid advertising platform
-Having copywriting skills