● Determining the overall strategy of the marketing unit.
● Checking Instagram influencers, selecting and negotiating for cooperation.
● Full review of the content of the page of selected influencers, decision-making regarding the scenario and how to cooperate (one-minute or multi-slide video or IGTV, etc).
● Review of ideas and advertising campaigns implemented among similar international brands and optimization of their successful examples for implementation in Iran.
● Reviewing the sales situation of the brand, analyzing the strengths and weaknesses and providing a suitable solution to the sales team.
● Examining the need for advertising tools of sales points in terms of type and amount and designing and preparing them using new ideas.
● Analyzing consumer behavior in social networks related to the brand, running campaigns related to product consumption experience, presenting ideas and solutions to produce new products or changes in existing products.
● Complete training of brand products to the sales team, full implementation of campaigns related to sales points and their connection to the digital space.
● Full monitoring of the process of advertising activities and the progress of affairs in social networks.
● Preparing the text of the complete catalog and brochure of brand products and supervising its design.
● Designing special Instagram campaigns.
● Online campaign analysis.
Requirements
● Ideal age: 30 - 45.
● Bachelor's or Master's degree in MBA and Marketing.
● At least 7 years of professional experience.
● Good communication and interpersonal skills.
● Team working skills.
● Experience and ability to manage a marketing team.
● Detailing and the ability to plan work effectively to achieve goals on time.
● Fluent in marketing reporting tools (Google Adwords, Google Analytics, etc.)
● Full knowledge of video marketing and influence marketing.
● Fluent in social media marketing specifically Instagram.
● Familiar with the startup and business environment.