کارشناس بازاریابی دیجیتال

Job Description

• Assist in the formulation of strategies to build a lasting digital connection with consumers.
• Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns.
• Plan, manage and execute the digital marketing strategy, content strategy, and editorial calendar, and communicate social media schedule.
• Launch optimized online adverts through Google AdWords, Facebook, etc. to increase company and brand awareness.
• Design, build, and maintain our social media presence on social media (LinkedIn, Twitter, Facebook, etc.) and evaluate end-to-end customer experience across multiple channels and customer touchpoints.
• Be actively involved in SEO efforts (keyword, image optimization, etc.) and measure digital traffic.
• Prepare online newsletters and promotional emails organize their distribution through various channels and implement email marketing campaigns.
• Provide creative ideas for content marketing and update the company website.
• Analyze and measure the performance of social media content and digital advertising campaigns using a variety of Web analytics tools (Google Analytics, Web Trends, etc.), research digital communications trends, and adjust as needed to grow following and engagement.
• Collaborate with internal teams and external designers to create landing pages and optimize user experience.
• Maintain partnerships with media agencies and vendors.
• Troubleshoot and provide solutions for social media platforms as needed.
• Plan, execute, and measure experiments and conversion tests.