Job Description
Role description:
● Explore new opportunities from regular field visits and trade drives.
● Prepare market research report on competitor, customer activities (Bench Marking and Price Tracking file) and data analysis to identify sales opportunities with promotional ideas and material.
● Monitor promotional trends and competitor actions by category, sub category, and priority channels.
● Prepare monthly grid (Monthly policies, targets, budgets, trade drives, etc.)
● Deploy initiatives, promotions, POSMs, By Brand, Channels, and SKU.
● Weekly market visits in capital, monthly market visit in provinces are necessary.
● Train the team with product and merchandising knowledge.
● Report on competition moves and provides suggested effective plans to react in the right direction.
● Develop projects to utilize potential growth in Speed's coverage area, across all distributor’s areas.