Job Description
• Identify customers' buying priorities, needs and desires in order to identify market potential and factors influencing demand;
• Provide product life cycle, product positioning and presentation strategies consistent with them;
• Continuous review of products of domestic and foreign competitors with the goal of modeling in product development;
• Continuous review of strengths and weaknesses of brand portfolio products and identification of product gaps, with the goal of eliminating them as well as creating new ideas that will increase market share and improve the customer experience;
• Update Gantt product development chart and follow up their implementation from relevant units;
• Preparation of textual content of products for designing their primary and secondary packaging;
• Communicating and interacting with related units such as production engineering, supply, design, sales, etc.;
• Surveys of customers in order to identify the preferences of target markets;
• Collaborate to hold new product launch meetings, product clinics and receive comments and suggestions from the sales network;
• Prepare reports related to product development and present it