Job Description

-Drafts quarterly PR plans to align with the PR/marketing objectives for the following year -Works closely with Marketing Directors, and Managers to align news announcements across all channels and optimize press coverage -Plans PR strategy (timing, messaging, exclusives) for all news communications -Assists with approval on press release copies (key work launches, new office openings, new key hires) -Handles inbound requests for interviews with key people and creates researched and simplified pitches for them -Manages journalist relations for key people -Liaises and builds relationships with client leads to schedule when work is launching and prepare announcements -Supports business development, provides relevant case studies and recognition -Plans and facilitates photo shoots, ensures that biographies are kept up to date and to standard and style -Prepares pitches and presents them to leading titles -Proactively identifies titles relevant to work -Ensures media lists are up to date -Monitors coverage of online/offline, takes screenshots/press clippings -Identifies content and helps with write-ups for the internal newsletter