کارشناس بازاریابی عملکردی

ایران تلنت

تهران

منتشر شده 1 ماه پیش

Job Description

At IranSalary, we are looking for a passionate performance marketing specialist who can: ● Build our digital marketing roadmap or strategy. ● Plan and execute all web, SEO/SEM, marketing database, email, social media and display advertising campaigns. ● Design, build and maintain our social media presence. ● Responsibility for planning and budgetary control of all digital marketing and activities. ● Measure and report performance of all digital marketing campaigns and assess against goals (ROI and KPIs). ● Review new technologies and keep the company at the forefront of developments in digital marketing. ● Manage and improve online content, considering SEO and Google Analytics. ● Evaluate customer research, market conditions, and competitor data. ● Brainstorm new and creative growth strategies. ● Plan, execute, and measure experiments and conversion tests. ● Collaborate with internal teams to create landing pages and optimize the user experience. ● Utilize the strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touchpoints. ● Plan and execute all "Email Marketing" campaigns. ● Plan and execute all "Viral Marketing" campaigns.

Requirements

● 3 to 5 years of experience in digital marketing management or 1 to 3 years of experience in performance marketing ● Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media, and/or display advertising campaigns. ● Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform, and motivate. ● Solid knowledge of website analytics tools (e.g., Google Analytics). ● Working knowledge of ad serving tools (e.g., Google Ads). ● Strong analytical skills and data-driven thinking. ● Up-to-date with the latest trends and best practices in online marketing and measurement.

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