Job Description

* Optimization of PPC ads, Social Media Ads, VOD, Mobile and Display * Management of performance marketing tools (iTunes, App Annie, Adwords) * Run and measure CPL and CPA campaigns through Affiliates, external suppliers, etc. * Optimize our local SEO in collaboration with the International Marketing Team and Tech * Ensure all digital projects are in line with performance goals * Build relationships with mobile/desktop network suppliers and negotiate prices. * Drive marketing technology changes and enhancements to support performance goals * Review and drive change in all areas that impact "performance“ * Keep a constant workflow and reporting with the International Marketing Team

Requirements

* Education: The Performance Marketer must have a bachelor’s degree in Marketing, Business Administration, Information Technology, Computer Science, or any other related field. An equivalent of the same in working experience is also acceptable. * Experience: A candidate for the position will have had 3 years working experience in online acquisition marketing position. A suitable candidate will also have had working experience in a key marketing position, preferably as a SEO/SEM Manager. The candidate will also have had significant experience in building and scaling acquisition programs that target consumers as well as experience in media planning across a broad online media mix. * Analytical Skills: The Performance Marketer will also portray a passion and exceptional analytical skills and demonstrate a fluency in acquisition of metrics, being able to evaluate and orchestrate large campaigns spanning numerous marketing channels. The Performance Marketer will demonstrate proficiency in optimizing and executing SEM, PPC as well as Facebook Ads, Twitter Ads, and Display Advertising. He will be capable of determining key metrics, constantly reduce operational costs, and measure the success of performance strategies. * Communication Skills: A candidate for this position must also be a strong communicator both in verbal and written form. This is for the purpose of effectively reporting on programs and campaigns as required by senior performance marketing management. In addition to this, the position of Performance Marketer is a highly collaborative position and for smooth execution of cross-functional duties, communication must be clear and unambiguous. He will also have an ability to translate complex information and data into clear and easily understandable reports. * Ms Office: The Performance Marketer must also be extremely proficient in Ms Word, PowerPoint, and Ms Excel for the purpose of creating both visually and verbally engaging reports and presentations meant for senior performance marketing management and collaborating personnel. * Adaptability and Creativity: The position requires that the candidate is highly adaptable and has an ability to learn quickly and come up with prompt solutions for marketing campaigns and programs. The reason for this is that the marketing field is constantly evolving and, as such, high levels of adaptability and creativity are necessary qualities in order to constantly keep the department/business ahead of completion in the market place.

Employment Type

  • Full Time

Details

Employment type

  • Full Time

Educations

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