مدیر بازاریابی

Job Description

Planning, implementing and monitoring marketing-related areas including measuring market potentials, understanding market needs for products and services, monitoring competitors' movements, identifying new market opportunities, and optimizing international markets Identify current customers and classify them according to age, sex, income, geographical location and predict the type and amount of annual demand of each group Calling past customers and discovering the reason for not buying and disconnecting them and solving problems Measuring customer satisfaction and designing programs to increase their satisfaction Design and development of new products with the help of design units or R&D Identify and analyze competitors' products Study the records of each product and draw its life curve (plc) Deciding or providing advisory opinion on product changes or continuing production according to the product life stages in plc Cooperation and coordination with sales, financial, production, logistics and مدیران managers to improve quality, customer satisfaction, changes in production numbers and prices Identify and analyze new markets (new customers) Planning and monitoring the implementation of advertising programs and campaigns in the form of online and offline media Content management and updating of marketing and sales tools and documentation including websites, social networking tools, brochures, graphic and advertising designs Measuring the effectiveness of marketing measures and performing continuous optimization of related processes