Marketing Manager

Marketing Manager

Job Description

•Main Objective: -Responsible to develop, manage, lead and enhance the sustainable, profitable growth of designated Brand & Products portfolio -Encompassing both existing and new product development by proactively planning, developing, implementing structured, coordinated, strategic and tactical plans in line with company’s overall goals and objectives through Brand Building, Consumer/Shopper Insight, Innovation -Renovation, Cost Optimization, Superior Product Profile, Advertising (Offline and Online), Media Investments, & Channel and Category Development -Accountable to achieve company targets in terms of market share, volume and profit growth. Identifies new market segment opportunities and leads the organization through new product launches •Main Responsibilities: -Develop, execute, monitor and measure product development projects and brand marketing strategies across all products -Analyze and monitor competitor and consumer activity to identify opportunities for growth -Development of Branding plan which identifies and defines the current and future positioning -Manage the development of all communication for both Business to Business and Business to Consumer activity -Effective use of PR to build brand awareness -The creation and development of the digital marketing strategy including analytics and user experience; social media; search engine marketing and web management -Work with our Sales team to provide sales and marketing support including preparation of selling tools -P&L responsibility, marketing budget, planning and management

Requirements

-Minimum BS/BA/Master’s degree in Business, Marketing, Advertising, or related function -Minimum 7 years work experience in marketing field and marketing management experience in FMCG environment -Can do attitude -Ability to multitask -Ability to work well under pressure -Ability to work well with cross -functional teams -Ability to be creative with a good eye for design & content -Ability to co-ordinate and drive a consistent brand message across multiple teams across the business -Strong analytical, financial, & pricing skills preferred -Strong communication (verbal and written) and presentation skills -Strong negotiation skills -Self-organization, and ability to use structured management systems -Ideal Age Range: 32 - 45 -High level of English language knowledge

This position is no longer available.

About Company

100-499 employees

With the investment of more than 42 Million $, MultiCafe company has been established in Iran, as the only manufacturer of instant coffee in the country and the largest in the Middle East. The installation of machineries and equipment started at 2005 of and the first trial production run start was on 2009, since then the production continued by exporting to European markets. Having the ability to produce different products of Brewing Coffee , Roast & Ground Coffee, 100% Pure Instant Coffee, Instant Mixes with excellent taste and quality and competitive price MultiCafe in a short period of its operation time, MultiCafe could achieve its maximum production capacity and More than 7,500 MT of the products have been exported to different countries. Since the investor of the company, is direct presence in European markets, the first MultiCafe customers, were European countries.

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