Job Description
● Provide and implement a marketing plan (including promotional campaigns and ongoing marketing activities) with respect to brand strategies.
● Coordinate the creation of content (e.g. website, blogs, press releases, and podcasts).
● Determine what content will reach customers.
● Monitor and analyze data, user behavior, and customer travel on the website.
● Prepare analytical reports of the actions taken according to the results obtained and provide suggestions for improvement.
● Communicate with the product teams and technical team to find challenges and try to solve them.
● Create and optimize customer journeys.
● Ensure successful planning, implementation, and optimization for key user KPIs through various media channels.
● Perform other tasks assigned by the superior.
