مدیر بازاریابی

گروه پاکشوما تهران

منتشر شده 2 سال پیش

Job Description

● Analytical approach to Iran's home appliance industry and competitors' analysis. ● Manage the marketing team in order to achieve marketing goals and KPIs. ● Trend analysis for new products and services. ● Identify, develop, and evaluate marketing strategies based on defined objectives and market characteristics. ● Establish marketing goals based on past performance and market forecasts. ● Develop and evaluate financial aspects of product development, return on investment and profit loss of projects, pricing strategies, and customer satisfaction. ● Research and analyze market trends, demographics, competitor products, and other relevant information to form marketing strategies ● Approve and monitor the creative development of promotional materials, website content, advertisements, social media, and other marketing-related projects for new products. ● Identify weaknesses in existing marketing campaigns and develop solutions through budgetary ideas ● Organize trade shows, events, client forums, webinars, advertising, and/or email campaigns to drive awareness.

Requirements

● More than 10 years of working experience as a Marketing Manager. ● Familiarity and experience in the home appliance industry. ● Bachelor's or Master's degree in Marketing, MBA, Business or Strategy. ● In-depth knowledge of digital marketing concepts is compulsory. ● Professional knowledge of marketing platforms including Google AdWords and Google Analytics. ● Hands-on experience in managing marketing campaigns both online and offline. ● Familiar with the latest trends, technologies, and methodologies in every related aspect. ● Excellent negotiation skills. ● Professional trend analysis skills. ● Budget management and allocation. ● Fluent in English. ● Having no problem with traveling. ● Ideal age range: 35 to 45 years old.

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