Marketing Automation Specialist

Divar

Tehran

Posted 2 months ago

Job Description

As a Marketing Automation Specialist, you will be responsible for managing the marketing automation platform and fully leveraging its capabilities. Responsibilities: -Define and execute one-time campaigns. -Design appropriate journeys to reach marketing OKR objectives and results. -Request for required events, and other technical prerequisites from the product team in order to a journey to be triggered. -Plan and perform A/B testing to define and execute enhancements to productivity, conversion rates, campaign ROI. -Request for needed reports and analysis to data analysts team. -Find new ways to reach marketing golas and objectives through marketing automation. -Communicate with product managers to find problems and isssues which may have a solution by marketing automation. -Keep in touch with the automation account manager, raise issues and get aware of new features and developments. -Contribute to the process of marketing automation integration with new platforms (android, iOS, web) and new services.

Requirements

-Knowledge of general marketing -Experience of running performance or branding campaigns -Knowledge of databases, tables and relations -Superior communication skills, both written and verbal. -Being highly organized and self-motivated with a sense of urgency -Capability of handling multiple tasks with competing priorities under minimal supervision. -Excellent attention to details and user experience -Short form copywriting skills

Job Category

  • Marketing, Advertising, Market Research & Branding

Employment type

  • Full Time

Seniority

  • Experienced professional

Job Category

  • Marketing, Advertising, Market Research & Branding

Employment type:

  • Full Time

Seniority:

  • Experienced professional

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