Job Description
-Work closely with the Digital Marketing Manager to deliver engaging and consistent content for email, affiliates, re-targeting, social media, and display advertising channels
-Work closely with the E-Commerce Content Manager to design visually compelling assets, content and site updates and refreshes for use across our global, responsive sales channels
-Liaise closely with the Merchandising Managers and Regional Sales Managers to ensure designs maximize sales opportunities and conversion
-Create designs that respond beautifully to all devices whilst demonstrating a user-centric approach
-Ensure all digital creative content produced is on brand, accessible, usable & meets best practice standards
-Become a key stakeholder in the strategic development of innovative digital projects, site improvements and campaigns
-Produce creative guideline documentation where appropriate and lead the creation of template solutions for advertising assets such as email and display banners
-Conduct continual analysis of competitor activity both onsite and across digital marketing channels, as well as the key market trends, new regulations and developments
-Design internal digital communication materials and presentations to support the wider business needs on an ad hoc basis