نویسنده تبلیغات تجاری سازمانی

Job Description

● To liaise with text content requesters in different teams to get their requirements and coordinate with ad agencies and outsourced copywriters to ensure achieving desired final result. ● To take technical information from content requester related to EB products and services and transform it into simple text content in a way that it’s understandable for the market target/customers. ● To create or check text content used in EB commercial advertisement in newspapers, radio, television, magazines, and other media, and trade the journal articles and white papers related to EB products or services and communications by company media. ● To create text content for publicity releases, promotional or informational booklets, EB sales promotion materials and etc. ● To provide appropriate text content to be used in company social media channels (EB P&S), considering their differences with other media and their special features/target markets/trends. ● To actively collaborate with internal or outsourcing graphic designers on the assigned projects and coordinate related communication plans with the requester and graphic designers in case of providing text content ● To review existing written contents regularly and edit/update their information or structure for republishing and reprinting. ● To review EB site, Social Media channel, and any other related cyberspace known as Enterprise touchpoint constantly and update written content based on new information or approach. ● To review and confirm suggested texts to be used on EB Content Providers’ artworks. ● To review and put comments on ad agencies copywriters works based on company copywriting trends and standards. ● To study worldwide marketing copywriting trends and best practices especially in the telecom industry in both social and mass media even printing materials and provide suggestions for the management to enhance the tone of MTN Irancell's voice in line with EB market targets orientations. ● To prepare annual reports, sales brochures, point-of-purchase materials, instruction manuals, and press releases.