E-Commerce Manager

E-Commerce Manager

Job Description

•Main Objective: -We are looking for an excellent individual with experience in B2C&B2B e-commerce home appliance sales and operations to manage and maintain several e-commerce platforms including (but not limited to) Digikala, Bamilo, Zanbil, and others. You will be an integral part of helping drive sales and growth for all third-party e-commerce channels •Main Responsibilities: -Develop effective relationships with regional and affiliate teams to execute online strategies and all a.m. commerce activities -Identify, understand and manage e/m commerce capabilities, business plans and local business challenges -Determine key objectives for site improvements and enhancements. Work with production team to execute and report on post production performance -Coordinate ecommerce projects with internal teams -Remain informed of product category assortments, counts and seasonal merchandise -Partner with ecommerce merchants and planners to understand business goals and opportunities -Review, test and approve site refreshes -Provide link/CTA recommendations for site/marketing assets -Write creative briefs for site assets -Brainstorm new ideas and conduct competitive analysis -Regularly produce, analyze and distribute site reports to cross-functional teams -Manage On-site search keywords and results -Develop & execute email marketing campaigns designed to deliver customer retention, generate online conversions and deepen customer relationships. -Develop & execute triggered and automated email marketing campaigns. -Leverage list segmentation, CRM and other technologies to execute direct response performance focused email marketing campaigns. -Design and manage best practices for optimizing listings/pages to improve sell-through and organic search performance. -Forecasts plans and optimizes marketing spend and demand forecasts in collaboration with the purchasing team and ad/marketing company -Manages sales and marketing reporting -Collaborate with Pricing Team to develop and execute online store offers -Develop and manage site messaging calendar with the Content Marketing Manager to ensure merchandising of key site offers as well as Marketing and Business initiatives -Effectively communicate creative needs to internal and external creative resources to inspire the development of dynamic content and creative deliverables -Provide timelines and updates to stakeholders to set/manage expectations on delivery -Manage partner teams through creative reviews and legal edits until Contract sales are final -Compile and analyze performance data for landing pages and other promotions to assess effectiveness and identify optimization opportunities -Monitor competitor sites, site research, web analytics and industry trends to proactively suggest content, merchandising and user experience enhancements to improve site performance -Deliver sales and profitability targets -Execute business objectives which will achieve e-originated sales growth across the account -Support the digital forecasting process by assessing and making recommendations based off of rate of sale and promotional needs and goal in-stock levels -Execute consumer and shopper driven strategies for their customers in the digital channel -Provide recommendation on how to tie to on-line through in-store levers -Use data, information systems, and metrics around financial, brand, and shopper trends to maximize market share, sales, and profits. -Negotiations experience with a history of creating win-win situations for all parties -Reporting to: CIO.

Requirements

-BS/BA degree in Business, Ecommerce, Finance or similar field / MBA is an advantage -Over 4 years of ecommerce marketplace experience with extensive experience in developing and implementing strategy -Use our social channels (Facebook LinkedIn, Twitter) and engage with potential customers -Suggest ideas for content creation that will excite our target market -Lead event marketing strategy and execution as necessary -Recommend and test new ideas and channels that help us grow leads and sales -Analyze/Report on key performance indicators opportunities from all campaigns -Experience with Google Analytics, Hubspot, or other marketing measurement and automation platforms -Strong analytical skills, including strong ability to identify and solve ambiguous problems -Experience working at or with a high-growth company -History of teamwork and willingness to roll up one’s sleeves to get the job done -Self-directed orientation with the ability to take initiative -Solid project management skills, with ability to organize and prioritize -Strong verbal and written communication skills and attention to detail -Deep knowledge of online business models and e-commerce/digital technology -Strong project management skills with the ability to handle multiple priorities -Strong written and verbal communication skills, ability to create and deliver executive -Ideal Age Range: 30 - 44

About Company

500 employees or more

Pakshoma MFG and IND was established 40 years ago and is one of the leading manufacturer of home appliances in Iran. We are cooperating with well- known companies in Europe, S. Korea and China. Our main production are automatic and semi- automatic washing machines and we also produce Dish Washer, Side by Side Refrigerator, Vacuum Cleaner, Microwave,..., ETC.

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