Job Description
- Develop and communicate comprehensive and pro-active digital communication campaigns for management, which provide an integrated perspective of creative strategy, media planning, production, execution and follow-up tracking.
- Planning and executing digital advertisement, social and email campaigns
- Work with advertisement agencies in analyzing product information, advertising requirement, needs, etc. to provide appropriate background for them.
- Cooperating with digital marketing team, and coordinating with other internal teams to manage digital marketing campaigns, micro-sites and landing pages
- Monitor competitive digital media activities in the target markets
- Keep up-to-date with digital communications developments and market demands.