Job Description

Main Objective: - The Marketing Specialist will be responsible for executing effective marketing strategies, assisting with campaign development, analyzing the effectiveness of each campaign and developing our lead generation programs. - The successful candidate will play an integral role in building and engaging the company’s customer base, and creating effective strategies that will promote the long-term growth of our firm. - Plan and execute all webs, SEO/SEM, marketing database, email, social media and display advertising campaigns. - Design, build and maintain our social media presence. - Measure and report performance of all digital marketing campaigns, and assess against goals. - Identify trends and insights, and optimize spend and performance based on the insights. - Brainstorm new and creative growth strategies. - Plan, execute, and measure experiments and conversion tests.