Job Description
We are looking for a “Digital Marketing Manager” to join Snapptrip, one of Snapp Group ventures.
Brief
If you live and breathe digital marketing, we want to talk to you. We are looking for a Digital Marketing Manager to develop, implement, track and optimize our digital marketing campaigns across SEM, SEO, ECRM and Display ads.
You should have a strong grasp of current marketing tools and strategies and be able to lead integrated performance based marketing campaigns from concept to execution.
Responsibilities
• Create, manage and optimize campaigns across the whole GMP suite and ad networks
• Funnel analysis with recommendations for improvement.
• Ensure the CRM system provides an effective sales funnel
• Develop and execute successful SEO strategies
• Track and optimize budgets and cost estimations daily/weekly/monthly.
• Deliver weekly, monthly and quarterly reports and analysis.
• Develop and implement marketing techniques that will drive new customers
• Set specific marketing strategies to retain customers
• Plan and manage multi-channel marketing campaigns
• Track marketing metrics and trends, like conversion rates and web analytics