Job Description
-Generating client lead through digital channels
-Planning and executing online advertising and campaigns.
-Trend analysis of existing online freelancing platforms
-Performing market research campaigns
-Developing marketing goals, plans and managing budget
-Managing blog and social media regarding marketing goals and plans
-Detecting online channels and perform test and optimization campaigns
-Proactively looking for new online channels to reach niche segments of clients
-Fully monitoring all the data from all digital activity and optimizing campaigns based on them
-Performing email marketing campaigns
-Detecting events and communities where target clients will attend and performing sponsorship campaigns
-Designing and performing affiliate and referral campaigns
-Performing freelancer acquisition campaigns aligned with requirements of freelancer's side of platform