Job Description

-Act as a creative and analytical mind on the social/digital media team -Plan social marketing campaigns (project and annual) from concept to execution -Create promotional strategies for new product launches, retailer campaigns, and reputation management - Work on the messaging for the planned content pieces and testing for assigned markets - Support market managers and affiliate managers with assessments, content creation, leads and hybrid partnerships management - Coordinate a team of specialists, assistants and/or interns, freelancers and agencies where needed - Protect the online reputation of the brand and products, making sure target audiences see a positive impact -Improving the usability, design, content and conversion of the company social Medias and web pages -Responsibility for planning and budgetary control of all digital marketing -Evaluating customer research, market conditions and competitor data -Planning and managing to work with influencers and KOL.