مدیر برند

بی ای تی پارس تهران

منتشر شده 2 سال پیش

Job Description

● Ensure implementation of the agreed portfolio strategy for the brands based on the Iran full potential analysis. ● Drive sign-off of brand strategy with Iran marketing leadership team, review annually and ensure that strategic plans are fully aligned with all marketing stakeholders. ● Ensure operational brand planning and objectives are defined in line with the Market strategy and all projects are developed contributing to the delivery of share and volume objectives. ● Contribute to monthly cycle plan meetings proposing changes to the cycle plans, program plans, and budgets to generate economies of scale/achieve synergies and improve profitability. ● Monitor and manage the implementation of the brand plans based on the Iran cycle plan and reconcile any significant changes in terms of timing or activities with the marketing operations manager. ● Ensure all briefs related to the brand are analyzed properly and action standards are well identified. ● Ensure that the requirements of brands are fully shared with the marketing director for the purpose of integration into the long-term vision of the brand. ● Active input to the brand and TM&D toolbox, i.e., the development and maintenance of common communication tools that will enable speed to market and increased cost-effectiveness. ● Ensure consistency in blends and material as per the agreed-upon mechanisms to reduce the surplus cost of P&P complexity. ● Ensure product quality issues are monitored and resolved effectively and consistently. ● Develop agency briefs and develop strategies based on local market needs and trends.

Requirements

● Bachelor's or Master's degree, preferably, in Marketing. ● At least 3 years of experience in brand marketing. ● Solid managerial experience – a driving role with a clear focus on making it happen through brand executives. ● The role offers accelerated development opportunities in key areas such as demonstrating results to a virtual network and gaining a business perspective. ● Consumer engagement and brand strategy development knowledge. ● Good at data analysis. ● Enthusiastic, passionate, and creative. ● Ability to work within groups. ● Fluency in English is an advantage.

Employment Type

  • Full Time

Seniority

Details

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