مدیر برند

Job Description

• Ensure proper implementation of all sales and marketing projects related to the brand under his/her supervision • Monitor sales trend, train sales team and ensure meeting sales objectives • Responsible for the successful launch of new products • Conduct in-depth analysis of the market, competition, and sales trend, identify challenges, and propose effective solution to overcome those challenges • Conduct in-depth analysis on new potential products to be added to the Company baskets • Introduce the new product/s by analyzing the market and propose the business plan • Formulate, direct and coordinate marketing activities and policies to promote products and services for a Brand • Evaluate the financial aspects of Brand development • Take brand ownership and execute strategies to exceed competition • Establish performance specifications, cost and price parameters, market applications and sales estimates. • Measure and report performance of all marketing campaigns • Monitor market trends, research consumer markets and competitors activities to identify opportunities and key issues • Oversee marketing and advertising activities to ensure consistency with product line strategy • Support Advertising function