Job Description
● Contribute to the development of the medical component of the brand strategy, and develop a medical plan for each assigned product, in support of the brand plans.
● Develop and implement therapeutic area-specific medical plans and publication plans.
● Contribute to the development of brand strategies and key marketing messages.
● Work with the medical affairs manager and marketing manager to develop the KOL and stakeholders' engagement plans in accordance with the overall strategic brand plans.
● Manage publications related to the brands.
● Train and scientific updating of marketing and sales forces in the field of company products, competitor products, and the latest scientific advances in the field.
● Provide advice and answers to scientific questions posed by sales and marketing forces.
● Attend marketing and sales visits to answer physicians' questions and field needs.
● Scientific research and advice to business development, marketing, and sales and production units on expanding the product portfolio of the company.
● Contribute to the development, attend and present at appropriate meetings (advisory board meetings, investigator meetings, KOL meetings, CME, etc.).
● Support the marketing strategy for therapeutic area products by being a key member of cross-functional teams.
● Develop and maintain up-to-date knowledge of the therapeutic area by reviewing the literature, discussing with key opinion leaders and key stakeholders, participating in cross-functional interactions, attending scientific congresses, etc.
● Contribute to preparing and reviewing promotional materials for medical accuracy and compliance with applicable guidelines and regulations.
● Develop and present scientific presentation materials.
● Scientifically investigate the complaints of the company's main clients (physicians and pharmacists) by contacting them and reporting to the pharmacovigilance department.
● Collaborate with the clinical trial department in the design and implementation of clinical studies and the preparation of scientific articles related to the company's products and clients.
