Marketing Manager

Job Description

● Managing, leading, and organizing the marketing department.
● Participating, and cooperating in defining the strategy of the marketing department.
● Determining policy and directing digital marketing.
● Brand management control, including main brands and sub-brands; Solico Group and brand awareness, focusing on positioning and affecting parameters.
● Managing marketing projects at the group level as well as marketing units.
● Finding and providing regional or international sales channels with optimal performance levels in achieving sales goals.
● Identifying brands, opportunities, and markets with the ability to develop regionally and internationally.
● Determining the sales potential in each sector and presenting them at the Business Group level.
● Identifying and presenting products that can be developed at the regional and international level to the sales and businesses of Solico Group, with the aim of meeting the needs of customers and consumers through the product.
● Participating, and cooperating with the sales team and businesses in the segmentation of wide geographical markets into separate regions.
● Discovering and suggesting areas of income and guiding production and sales goals.
● Participating, and cooperating with related functions to prepare the marketing budget scenario.
● Preparing and presenting analyses related to other competitors' information or performance.
● Controlling and supervising the development of social media/ website activities.
● Participating, and cooperating in defining pricing strategies, paying attention to cultural considerations, and considering suitable packaging designs in each department.
● Monitoring customers' feelings about products or services offered in the market.