● Design and implement comprehensive marketing strategies to create awareness of the company’s business activities.
● Supervise the department and provide guidance and feedback to other marketing professionals.
● Produce ideas for promotional events or activities and organize them efficiently.
● Plan and execute campaigns for corporate promotion, launching of new product lines, etc.
● Monitor progress and submit performance reports.
● Responsible for producing valuable content for the company’s online presence, editorial design, and organizing the company’s publications.
● Conduct general market research to keep abreast of trends and competitors' marketing movements.
● Control budgets and allocate resources among projects.
● Become the organization’s agent towards external parties such as media, stakeholders and potential clients and build strategic partnerships.
Requirements
● Bachelor's degree in Business Administration, Marketing, Communications, or relevant fields.
● Proven experience as a marketing director.
● Excellent leadership and organizing skills.
● Analytical and creative thinking.
● Exquisite communication and interpersonal skills.
● Up to speed with current and online marketing techniques and best practices.
● Thorough knowledge of web analytics (e.g. customer-oriented approach with aptitude).