● Digital strategic planning to determine digital marketing activities and online sales plan.
● Evaluate and analyze digital activities.
● Plan digital marketing strategies and implement digital marketing roadmaps to support lead acquisition and brand awareness objectives. (Inbound Marketing) Monthly category OKR analyzing, reporting, and solution suggestion.
● Drive new leads and grow business via digital marketing channels with practicable ROI.
● Implement and execute all processes developed for online sales. Manage the operation of the online store website.
● Set KPIs (on social media, SEO/SEM, campaign, etc.) to manage and monitor integrated digital activities using dashboards, such as Google Analytics or other analytics packages.
● Generate monthly reports (CPO, CAC and CPI) on all digital marketing activities. (Project Control).
● Keep abreast with Poshkar industry and the latest trends, techniques, tools, and best practices.
● Prepare and manage the digital marketing budget.
Requirements
● Fluent in MS Office.
● Fluent in English.
● Fluent in Google Tag Manager, Analytics, and Studio.
● Fluent in Media.
● Fluent in HTML, CSS, JavaScript, and Content Management Systems (CMS).
● Fluent in SEO, SEM, and Social Media Marketing.
Behavioral competencies:
● Analytical mind.
● Networking.
● Achievement orientation.
● Time management.
● Highly motivated, confident, resilient, and positive attitude.