● Research advertising trends.
● Research competitors’ pricing and products.
● Decide on the appropriate placement of ads.
● Determine what content will reach customers.
● Develop projects to create content.
● Publish digital marketing content online.
● Implement email marketing campaigns.
● Measure digital traffic.
● Monitor social media and Google Analytics.
● Optimize paid advertising campaigns using SEO and other tools.
● Report on the growth and analytics of campaigns to stakeholders.
● Monitor project status and budget.
● Conduct market research to inform campaigns.
Requirements
● At least a Bachelor's degree in Marketing or other related fields.
● At least two years of work experience in related fields.
● Familiarity with marketing software.
● Getting to know Google Ads and Google Analytics.
● Familiarity with web content production.
● Familiarity with SEO tools.
● Ability to communicate in writing and verbally.