Job Description

● Plan advertising and promotional campaigns for products or services on a variety of media (social, print, etc.). ● Monitor and analyze all campaigns, and provide all statistical feedback to the strategy manager. ● Manage and update all social media platforms. ● Manage and update the fan club. ● Monitor and manage all online conversations. ● Plan and execute web, SEO/SEM, email, and social media routine activities and campaigns. ● Manage all digital marketing partners and suppliers. ● Assist in the formulation of strategies to build a lasting digital connection with consumers. ● Plan and monitor the ongoing company presence on social media (Instagram, etc.). ● Launch optimized online adverts through Google Adwords, Facebook, etc. to increase company and brand awareness. ● Prepare online newsletters and promotional emails and organize their distribution through various channels. ● Provide creative ideas for content marketing and update the website. ● Collaborate with designers to improve user experience. ● Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, WebTrends, etc.). ● Acquire insight into online marketing trends and keep strategies up-to-date. ● Maintain partnerships with media agencies and vendors. ● Report to the group marketing manager.

Requirements

● Bachelor's degree in Computer Software or Marketing. ● Fluent in English (writing and speaking). ● Minimum 4 years of experience in a similar position. ● Excellent understanding of digital marketing concepts and best practices. ● Experience with B2C social media, Google AdWords and email campaigns, and SEO/SEM. ● Perfect knowledge of web analytics tools (e.g. Google Analytics). ● Good knowledge of customer orientation, innovation, planning, and reporting skills. ● Analytical mindset and critical thinking. ● Detailed oriented, having multi-tasking, problem-solving and organizational management skills. ● Creative thinker, result-oriented, and a good team player.

Employment Type

  • Full Time

Seniority

Details

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