Trade Marketing Expert

Pegah Distribution Tehran

Posted 2 years ago

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Job Description

● Responsible for business development and sales planning to ensure profitability and gain more market share in the FMCG industry. ● Set sales target to the sales channel. ● Analyze the previous marketing and sales campaigns and suggest better plans for future campaigns. ● Monitor promotional trends and competitor actions by category, sub-category, and priority channels. ● Explore new opportunities from regular field visits and trade drives. ● Prepare market research report on competitors, customer activities (Bench Marking and Price Tracking file), and data analysis to identify sales opportunities with promotional ideas and material. ● Hold regular sales team meetings to develop sales, train, advance marketing goals. ● Weekly market visits in the capital, monthly market visits in provinces are necessary. ● Develop projects to utilize potential growth in Speed's coverage area, across all distributor’s areas. ● Deploy initiatives, promotions, KPI sales, by brands, channels, and SKU.

Requirements

● Bachelor's degree in Management, Marketing, Industrial engineering, or MBA. ● Preferably without work experience and with related education. ● Expert in Microsoft Office. ● Problem-solving skills. ● Strong marketing skills. ● Creativity and innovation. ● Highly motivated for learning. ● Team working experience and abilities. ● Strong negotiation and communication skills. ● Ability to create social relationships and connections. ● Analytical thinking skills.

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