{"id":13230,"date":"2024-05-19T11:06:32","date_gmt":"2024-05-19T07:36:32","guid":{"rendered":"https:\/\/www.irantalent.com\/blog\/?p=13230"},"modified":"2024-11-04T01:52:10","modified_gmt":"2024-11-03T22:22:10","slug":"what-is-performance-marketing","status":"publish","type":"post","link":"https:\/\/www.irantalent.com\/blog\/what-is-performance-marketing\/","title":{"rendered":"\u067e\u0631\u0641\u0648\u0631\u0645\u0646\u0633 \u0645\u0627\u0631\u06a9\u062a\u06cc\u0646\u06af \u0686\u06cc\u0633\u062a\u061f"},"content":{"rendered":"<p class=\"intro\">\u067e\u0631\u0641\u0648\u0631\u0645\u0646\u0633 \u0645\u0627\u0631\u06a9\u062a\u06cc\u0646\u06af \u06cc\u06a9\u06cc \u0627\u0632 \u0632\u06cc\u0631\u0634\u0627\u062e\u0647\u200c\u0647\u0627\u06cc \u0628\u0627\u0632\u0627\u0631\u06cc\u0627\u0628\u06cc \u0627\u0633\u062a \u06a9\u0647 \u0628\u0631 \u0631\u0648\u06cc \u0628\u0627\u0632\u0627\u0631\u06cc\u0627\u0628\u06cc \u067e\u0648\u0644\u06cc \u062a\u0648\u0633\u0637 \u0631\u0648\u0634\u200c\u0647\u0627\u06cc \u062e\u0627\u0635\u06cc \u062a\u0645\u0631\u06a9\u0632 \u062f\u0627\u0631\u062f. \u062a\u0645\u0627\u0645\u06cc \u0634\u0631\u06a9\u062a\u200c\u0647\u0627\u06cc\u06cc \u06a9\u0647 \u062d\u062f\u0627\u0642\u0644 \u06cc\u06a9 \u0648\u0628\u200c\u0633\u0627\u06cc\u062a \u06cc\u0627 \u0635\u0641\u062d\u0647 \u062f\u0631 \u0634\u0628\u06a9\u0647\u200c\u0647\u0627\u06cc \u0627\u062c\u062a\u0645\u0627\u0639\u06cc \u062f\u0627\u0631\u0646\u062f\u060c \u0628\u0647 <a href=\"https:\/\/www.irantalent.com\/jobs\/performance-marketing\">\u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u06a9\u0627\u0631\u0634\u0646\u0627\u0633 \u067e\u0631\u0641\u0648\u0631\u0645\u0646\u0633 \u0645\u0627\u0631\u06a9\u062a\u06cc\u0646\u06af<\/a> \u0646\u06cc\u0627\u0632 \u062f\u0627\u0631\u0646\u062f. \u0645\u0645\u06a9\u0646 \u0627\u0633\u062a \u0641\u06a9\u0631 \u06a9\u0646\u06cc\u062f \u06a9\u0627\u0631 \u0637\u0631\u0627\u062d\u06cc \u0648 \u0628\u0647\u06cc\u0646\u0647\u200c\u0633\u0627\u0632\u06cc \u06a9\u0645\u067e\u06cc\u0646 \u062a\u0628\u0644\u06cc\u063a\u0627\u062a\u06cc \u0628\u0627 <a href=\"https:\/\/www.irantalent.com\/jobs\/digital-marketing-specialist\">\u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u06a9\u0627\u0631\u0634\u0646\u0627\u0633 \u062f\u06cc\u062c\u06cc\u062a\u0627\u0644 \u0645\u0627\u0631\u06a9\u062a\u06cc\u0646\u06af<\/a> \u0647\u0645 \u0642\u0627\u0628\u0644 \u0627\u0646\u062c\u0627\u0645 \u0627\u0633\u062a. \u0627\u0645\u0627 \u062a\u0641\u0627\u0648\u062a\u200c\u0647\u0627\u06cc \u0628\u0633\u06cc\u0627\u0631\u06cc \u0645\u06cc\u0627\u0646 \u0645\u0633\u0626\u0648\u0644\u06cc\u062a\u200c\u0647\u0627\u06cc \u0627\u06cc\u0646 \u06f2 \u067e\u0648\u0632\u06cc\u0634\u0646 \u0634\u063a\u0644\u06cc \u0648\u062c\u0648\u062f \u062f\u0627\u0631\u062f. \u0628\u0631\u0627\u06cc \u062f\u0631\u06a9 \u0628\u0647\u062a\u0631 \u0627\u06cc\u0646 \u0645\u0648\u0636\u0648\u0639 \u0627\u0628\u062a\u062f\u0627 \u0628\u0627\u06cc\u062f \u0628\u062f\u0627\u0646\u06cc\u062f <a href=\"https:\/\/www.irantalent.com\/blog\/what-is-digital-marketing\/\">\u062f\u06cc\u062c\u06cc\u062a\u0627\u0644 \u0645\u0627\u0631\u06a9\u062a\u06cc\u0646\u06af \u0686\u06cc\u0633\u062a\u061f<\/a> \u0633\u067e\u0633 \u0628\u0627\u06cc\u062f \u0628\u062f\u0627\u0646\u06cc\u062f \u06a9\u0647 \u062a\u0633\u0644\u0637 \u0628\u0631 \u0627\u0646\u0648\u0627\u0639 \u062a\u0628\u0644\u06cc\u063a\u0627\u062a \u062f\u0631 \u0641\u0636\u0627\u06cc \u062f\u06cc\u062c\u06cc\u062a\u0627\u0644 \u0646\u06cc\u0627\u0632\u0645\u0646\u062f \u0633\u0637\u062d\u06cc \u0627\u0632 \u062a\u0648\u0627\u0646\u0645\u0646\u062f\u06cc \u062f\u0631 \u0622\u0646\u0627\u0644\u06cc\u0632 \u0627\u0633\u062a \u06a9\u0647 \u06cc\u06a9 \u062f\u06cc\u062c\u06cc\u062a\u0627\u0644 \u0645\u0627\u0631\u06a9\u062a\u0631 \u0628\u0647 \u062a\u0646\u0647\u0627\u06cc\u06cc \u0646\u0645\u06cc\u200c\u062a\u0648\u0627\u0646\u062f \u0622\u0646\u200c\u0647\u0627 \u0631\u0627 \u0627\u0646\u062c\u0627\u0645 \u062f\u0647\u062f. \u062f\u0631 \u0627\u062f\u0627\u0645\u0647 \u0628\u0627 \u0641\u0631\u0635\u062a \u0634\u063a\u0644\u06cc \u067e\u0631\u0641\u0648\u0645\u0646\u0633 \u0645\u0627\u0631\u06a9\u062a\u06cc\u0646\u06af \u0628\u06cc\u0634\u062a\u0631 \u0622\u0634\u0646\u0627 \u062e\u0648\u0627\u0647\u06cc\u062f \u0634\u062f.<\/p><div id=\"ez-toc-container\" class=\"ez-toc-v2_0_71 counter-hierarchy ez-toc-counter-rtl ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">\u0641\u0647\u0631\u0633\u062a \u0645\u0637\u0627\u0644\u0628<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span 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href=\"https:\/\/www.irantalent.com\/blog\/what-is-performance-marketing\/#%D9%86%D8%B1%D8%AE_%D8%AA%D8%B9%D8%A7%D9%85%D9%84\" title=\"\u0646\u0631\u062e \u062a\u0639\u0627\u0645\u0644\">\u0646\u0631\u062e \u062a\u0639\u0627\u0645\u0644<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/www.irantalent.com\/blog\/what-is-performance-marketing\/#%D9%86%D8%B1%D8%AE_%DA%A9%D9%84%DB%8C%DA%A9\" title=\"\u0646\u0631\u062e \u06a9\u0644\u06cc\u06a9\">\u0646\u0631\u062e \u06a9\u0644\u06cc\u06a9<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/www.irantalent.com\/blog\/what-is-performance-marketing\/#_%D8%A7%D9%86%D9%88%D8%A7%D8%B9_%D8%B1%D9%88%D8%B4%E2%80%8C%D9%87%D8%A7%DB%8C_Performance_Marketing_%DA%86%DB%8C%D8%B3%D8%AA%D8%9F\" title=\"\u00a0\u0627\u0646\u0648\u0627\u0639 \u0631\u0648\u0634\u200c\u0647\u0627\u06cc Performance Marketing \u0686\u06cc\u0633\u062a\u061f\">\u00a0\u0627\u0646\u0648\u0627\u0639 \u0631\u0648\u0634\u200c\u0647\u0627\u06cc Performance Marketing \u0686\u06cc\u0633\u062a\u061f<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/www.irantalent.com\/blog\/what-is-performance-marketing\/#Native_Advertising_%DB%8C%D8%A7_%D8%AA%D8%A8%D9%84%DB%8C%D8%BA%D8%A7%D8%AA_%D9%87%D9%85%D8%B3%D8%A7%D9%86\" title=\"Native Advertising \u06cc\u0627 \u062a\u0628\u0644\u06cc\u063a\u0627\u062a \u0647\u0645\u0633\u0627\u0646\">Native Advertising \u06cc\u0627 \u062a\u0628\u0644\u06cc\u063a\u0627\u062a \u0647\u0645\u0633\u0627\u0646<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/www.irantalent.com\/blog\/what-is-performance-marketing\/#Afiliate_marketing%D9%87%D9%85%DA%A9%D8%A7%D8%B1%DB%8C_%D8%AF%D8%B1_%D9%81%D8%B1%D9%88%D8%B4_%DB%8C%D8%A7\" title=\"Afiliate marketing\u0647\u0645\u06a9\u0627\u0631\u06cc \u062f\u0631 \u0641\u0631\u0648\u0634 \u06cc\u0627\">Afiliate marketing\u0647\u0645\u06a9\u0627\u0631\u06cc \u062f\u0631 \u0641\u0631\u0648\u0634 \u06cc\u0627<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/www.irantalent.com\/blog\/what-is-performance-marketing\/#%D8%B1%D9%BE%D9%88%D8%B1%D8%AA%D8%A7%DA%98_%D8%A2%DA%AF%D9%87%DB%8C\" title=\"\u0631\u067e\u0648\u0631\u062a\u0627\u0698 \u0622\u06af\u0647\u06cc\">\u0631\u067e\u0648\u0631\u062a\u0627\u0698 \u0622\u06af\u0647\u06cc<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-12\" href=\"https:\/\/www.irantalent.com\/blog\/what-is-performance-marketing\/#%D8%AA%D8%A8%D9%84%DB%8C%D8%BA%D8%A7%D8%AA_%D8%AF%D8%B1_%D8%B4%D8%A8%DA%A9%D9%87%E2%80%8C%D9%87%D8%A7%DB%8C_%D8%A7%D8%AC%D8%AA%D9%85%D8%A7%D8%B9%DB%8C\" title=\"\u062a\u0628\u0644\u06cc\u063a\u0627\u062a \u062f\u0631 \u0634\u0628\u06a9\u0647\u200c\u0647\u0627\u06cc \u0627\u062c\u062a\u0645\u0627\u0639\u06cc\">\u062a\u0628\u0644\u06cc\u063a\u0627\u062a \u062f\u0631 \u0634\u0628\u06a9\u0647\u200c\u0647\u0627\u06cc \u0627\u062c\u062a\u0645\u0627\u0639\u06cc<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-13\" href=\"https:\/\/www.irantalent.com\/blog\/what-is-performance-marketing\/#%D8%AC%D9%85%D8%B9%E2%80%8C%D8%A8%D9%86%D8%AF%DB%8C\" title=\"\u062c\u0645\u0639\u200c\u0628\u0646\u062f\u06cc\">\u062c\u0645\u0639\u200c\u0628\u0646\u062f\u06cc<\/a><\/li><\/ul><\/nav><\/div>\n\n<h2><span class=\"ez-toc-section\" id=\"%D8%AA%D8%B9%D8%B1%DB%8C%D9%81_%D9%BE%D8%B1%D9%81%D9%88%D8%B1%D9%85%D9%86%D8%B3_%D9%85%D8%A7%D8%B1%DA%A9%D8%AA%DB%8C%D9%86%DA%AF_%DA%86%DB%8C%D8%B3%D8%AA%D8%9F\"><\/span>\u062a\u0639\u0631\u06cc\u0641 \u067e\u0631\u0641\u0648\u0631\u0645\u0646\u0633 \u0645\u0627\u0631\u06a9\u062a\u06cc\u0646\u06af 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\u062a\u062e\u0635\u0635 <a rel=\"noopener\" target=\"_blank\" href=\"https:\/\/www.irantalent.com\/blog\/what-is-digital-marketing\/\">\u062f\u06cc\u062c\u06cc\u062a\u0627\u0644 \u0645\u0627\u0631\u06a9\u062a\u06cc\u0646\u06af<\/a> \u062f\u0631 \u0627\u0631\u062a\u0628\u0627\u0637 \u0627\u0633\u062a.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"%DA%86%D9%87_%DA%A9%D8%B3%D8%A8%E2%80%8C%D9%88%DA%A9%D8%A7%D8%B1%D9%87%D8%A7%DB%8C%DB%8C_%D8%A8%D9%87_%D8%A7%D8%B3%D8%AA%D8%AE%D8%AF%D8%A7%D9%85_%DA%A9%D8%A7%D8%B1%D8%B4%D9%86%D8%A7%D8%B3_%D9%BE%D8%B1%D9%81%D9%88%D8%B1%D9%85%D9%86%D8%B3_%D9%85%D8%A7%D8%B1%DA%A9%D8%AA%DB%8C%D9%86%DA%AF_%D9%86%DB%8C%D8%A7%D8%B2_%D8%AF%D8%A7%D8%B1%D9%86%D8%AF%D8%9F\"><\/span>\u0686\u0647 \u06a9\u0633\u0628\u200c\u0648\u06a9\u0627\u0631\u0647\u0627\u06cc\u06cc \u0628\u0647 \u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u06a9\u0627\u0631\u0634\u0646\u0627\u0633 \u067e\u0631\u0641\u0648\u0631\u0645\u0646\u0633 \u0645\u0627\u0631\u06a9\u062a\u06cc\u0646\u06af \u0646\u06cc\u0627\u0632 \u062f\u0627\u0631\u0646\u062f\u061f<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>\u062a\u0642\u0631\u06cc\u0628\u0627 \u062a\u0645\u0627\u0645\u06cc \u06a9\u0633\u0628\u200c\u0648\u06a9\u0627\u0631\u0647\u0627\u06cc \u0628\u0632\u0631\u06af \u0648 \u06a9\u0648\u0686\u06a9\u06cc \u062f\u0631 \u0641\u0636\u0627\u06cc \u062f\u06cc\u062c\u06cc\u062a\u0627\u0644\u06cc \u062a\u0628\u0644\u06cc\u063a\u0627\u062a \u0645\u06cc\u200c\u06a9\u0646\u0646\u062f\u060c \u0628\u0647 <a rel=\"noopener\" target=\"_blank\" href=\"https:\/\/www.irantalent.com\/jobs\/\">\u0627\u0633\u062a\u062e\u062f\u0627\u0645<\/a> \u06a9\u0627\u0631\u0634\u0646\u0627\u0633 \u067e\u0631\u0641\u0648\u0631\u0645\u0646\u0633 \u0645\u0627\u0631\u06a9\u062a\u06cc\u0646\u06af \u0646\u06cc\u0627\u0632\u0645\u0646\u062f \u0647\u0633\u062a\u0646\u062f. \u062d\u0636\u0648\u0631 \u06cc\u06a9 \u067e\u0631\u0641\u0648\u0631\u0645\u0646\u0633 \u0645\u0627\u0631\u06a9\u062a\u0631 \u062f\u0631 \u06a9\u0646\u0627\u0631 \u062a\u062e\u0635\u0635 \u062f\u06cc\u062c\u06cc\u062a\u0627\u0644 \u0645\u0627\u0631\u06a9\u062a\u06cc\u0646\u06af \u0628\u0647 \u0645\u062c\u0645\u0648\u0639\u0647\u200c\u0647\u0627 \u06a9\u0645\u06a9 \u0645\u06cc\u200c\u06a9\u0646\u0646\u062f \u06a9\u0647 \u062a\u0627 \u062d\u062f \u0628\u0633\u06cc\u0627\u0631 \u0632\u06cc\u0627\u062f\u06cc \u0627\u0632 \u0627\u062a\u0644\u0627\u0641 \u0627\u0646\u0631\u0698\u06cc \u0648 \u0647\u0632\u06cc\u0646\u0647 \u062f\u0631 \u062a\u0628\u0644\u06cc\u063a\u0627\u062a \u062c\u0644\u0648\u06af\u06cc\u0631\u06cc \u0634\u0648\u062f.<\/p>\n<div id=\"attachment_13231\" style=\"width: 1402px\" class=\"wp-caption aligncenter\"><img fetchpriority=\"high\" decoding=\"async\" aria-describedby=\"caption-attachment-13231\" class=\"img-responsive wp-image-13231 size-full\" src=\"https:\/\/www.irantalent.com\/blog\/wp-content\/uploads\/2024\/05\/performance-marketer.webp\" alt=\"\u06a9\u0627\u0631\u0634\u0646\u0627\u0633 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\u0645\u0627\u0631\u06a9\u062a\u0631 \u0627\u0632 \u0645\u062a\u0631\u06cc\u06a9\u200c\u0647\u0627\u06cc \u0645\u062a\u0639\u062f\u062f\u06cc \u0628\u0631\u0627\u06cc \u067e\u06cc\u0634\u200c\u0628\u06cc\u0646\u06cc \u0647\u0632\u06cc\u0646\u0647\u200c\u06cc \u062a\u0628\u0644\u06cc\u063a\u0627\u062a \u0627\u0633\u062a\u0641\u0627\u062f\u0647 \u0645\u06cc\u200c\u06a9\u0646\u062f \u06a9\u0647 \u062f\u0631 \u0627\u06cc\u0646\u200c\u062c\u0627 \u0628\u0647 \u0628\u0639\u0636\u06cc \u0627\u0632 \u0622\u0646\u200c\u0647\u0627 \u0627\u0634\u0627\u0631\u0647 \u0645\u06cc\u200c\u06a9\u0646\u06cc\u0645:<\/p>\n<h3><span class=\"ez-toc-section\" id=\"%D8%B3%D8%B1%D9%86%D8%AE_%D9%81%D8%B1%D9%88%D8%B4\"><\/span>\u0633\u0631\u0646\u062e \u0641\u0631\u0648\u0634<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>\u0633\u0631\u0646\u062e\u200c\u0647\u0627 \u062a\u0644\u0627\u0634 \u0622\u06af\u0627\u0647\u0627\u0646\u0647 \u0627\u0639\u0636\u0627\u06cc \u062a\u06cc\u0645 \u0641\u0631\u0648\u0634 \u0628\u0631\u0627\u06cc \u062a\u0628\u0644\u06cc\u063a \u06cc\u06a9 \u062e\u062f\u0645\u062a \u06cc\u0627 \u0645\u062d\u0635\u0648\u0644 \u0627\u0633\u062a \u06a9\u0647 \u0645\u06cc\u200c\u062a\u0648\u0627\u0646\u062f \u0645\u0634\u062a\u0631\u06cc\u0627\u0646 \u0628\u0644\u0642\u0648\u0647 \u0631\u0627 \u0628\u0647 \u0645\u0634\u062a\u0631\u06cc\u0627\u0646 \u0628\u0644\u0641\u0639\u0644 \u062a\u0628\u062f\u06cc\u0644 \u06a9\u0646\u062f. \u0627\u06af\u0631 \u0633\u0631\u0646\u062e\u200c\u0647\u0627\u06cc \u062a\u0648\u0644\u06cc\u062f \u0634\u062f\u0647 \u062c\u0630\u0627\u0628 \u0628\u0627\u0634\u062f\u060c\u0646\u0631\u062e \u062a\u0628\u062f\u06cc\u0644 \u0628\u0627\u0644\u0627\u062a\u0631 \u0645\u06cc\u200c\u0631\u0648\u062f. \u062f\u0631 \u0627\u06cc\u0646 \u0631\u0648\u0634 \u067e\u0631\u0641\u0648\u0631\u0645\u0646\u0633 \u0645\u0627\u0631\u06a9\u062a\u0631 \u062f\u0631 \u0627\u0632\u0627\u06cc \u0647\u0631 \u0644\u06cc\u062f \u062a\u0648\u0644\u06cc\u062f \u0634\u062f\u0647 \u0647\u0632\u06cc\u0646\u0647 \u067e\u0631\u062f\u0627\u062e\u062a \u0645\u06cc\u200c\u06a9\u0646\u062f \u06a9\u0647 \u0628\u0647 \u0622\u0646 CPL \u06cc\u0627 Cost Per Lead \u06af\u0641\u062a\u0647 \u0645\u06cc\u200c\u0634\u0648\u062f.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"%D9%86%D8%B1%D8%AE_%D8%A8%D8%A7%D8%B2%D8%AF%DB%8C%D8%AF\"><\/span>\u0646\u0631\u062e \u0628\u0627\u0632\u062f\u06cc\u062f<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>\u0646\u0631\u062e \u0628\u0627\u0632\u062f\u06cc\u062f \u06cc\u0627 Imperssion \u06cc\u06a9\u06cc \u062f\u06cc\u06af\u0631 \u0627\u0632 \u0645\u062a\u0631\u06cc\u06a9\u200c\u0647\u0627\u06cc \u062a\u0639\u06cc\u06cc\u0646 \u06a9\u0646\u0646\u062f\u0647 \u062f\u0631 \u067e\u0631\u0641\u0648\u0631\u0645\u0646\u0633 \u0645\u0627\u0631\u06a9\u062a\u06cc\u0646\u06af \u0627\u0633\u062a. \u062a\u0639\u062f\u0627\u062f \u062f\u0641\u0639\u0627\u062a\u06cc \u06a9\u0647 \u06cc\u06a9 \u062a\u0628\u0644\u06cc\u063a \u0628\u0647 \u0645\u0634\u062a\u0631\u06cc\u0627\u0646 \u0646\u0634\u0627\u0646 \u062f\u0627\u062f\u0647 \u0645\u06cc\u200c\u0634\u0648\u062f\u060c \u0627\u06cc\u0645\u067e\u0631\u0634\u0646 \u0631\u0627 \u0646\u0634\u0627\u0646 \u0645\u06cc\u200c\u062f\u0647\u062f. \u06cc\u06a9 \u067e\u0631\u0641\u0648\u0631\u0645\u0646\u0633 \u0645\u0627\u0631\u06a9\u062a\u0631 \u0627\u0631\u0632\u0634 \u0628\u0627\u0632\u062f\u06cc\u062f\u0647\u0627 \u0631\u0627 \u0628\u0647\u200c\u062e\u0648\u0628\u06cc \u062f\u0631\u06a9 \u06a9\u0631\u062f\u0647 \u0648 \u0645\u06cc\u200c\u062a\u0648\u0627\u0646\u062f \u067e\u06cc\u0634\u200c\u0628\u06cc\u0646\u06cc \u06a9\u0646\u062f \u06a9\u0647 \u062f\u0631 \u0627\u0632\u0627\u06cc \u0647\u0631 \u0627\u06cc\u0645\u067e\u0631\u0634\u0646 \u0686\u0647 \u0645\u0628\u0644\u063a\u06cc \u0628\u0627\u06cc\u062f \u067e\u0631\u062f\u0627\u062e\u062a \u0634\u0648\u062f.<\/p>\n<div id=\"attachment_13232\" style=\"width: 1402px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" aria-describedby=\"caption-attachment-13232\" class=\"img-responsive wp-image-13232 size-full\" src=\"https:\/\/www.irantalent.com\/blog\/wp-content\/uploads\/2024\/05\/performance-marketing-metric.webp\" alt=\"\u0646\u0631\u062e \u0628\u0627\u0632\u062f\u06cc\u062f\" width=\"1392\" height=\"864\" srcset=\"https:\/\/www.irantalent.com\/blog\/wp-content\/uploads\/2024\/05\/performance-marketing-metric.webp 1392w, https:\/\/www.irantalent.com\/blog\/wp-content\/uploads\/2024\/05\/performance-marketing-metric-300x186.webp 300w, https:\/\/www.irantalent.com\/blog\/wp-content\/uploads\/2024\/05\/performance-marketing-metric-1024x636.webp 1024w, https:\/\/www.irantalent.com\/blog\/wp-content\/uploads\/2024\/05\/performance-marketing-metric-768x477.webp 768w\" sizes=\"(max-width: 1392px) 100vw, 1392px\" \/><p id=\"caption-attachment-13232\" class=\"wp-caption-text\">\u06cc\u06a9\u06cc \u0627\u0632 \u0639\u0648\u0627\u0645\u0644 \u0645\u0648\u062b\u0631 \u0628\u0631 \u0647\u0632\u06cc\u0646\u0647 \u062a\u0628\u0644\u06cc\u063a\u0627\u062a \u0646\u0631\u062e \u0628\u0627\u0632\u062f\u06cc\u062f \u0627\u0633\u062a.<\/p><\/div>\n<p>\u062f\u0631 \u06a9\u0645\u067e\u06cc\u0646\u200c\u0647\u0627\u06cc\u06cc \u06a9\u0647 \u0628\u0631 \u0627\u0633\u0627\u0633 \u0646\u0631\u062e \u0628\u0627\u0632\u062f\u06cc\u062f \u0637\u0631\u0627\u062d\u06cc \u0645\u06cc\u200c\u0634\u0648\u0646\u062f\u060c \u0634\u06cc\u0648\u0647 \u067e\u0631\u062f\u0627\u062e\u062a CPM \u06cc\u0627 Cost Per Mile \u0627\u0633\u062a \u06a9\u0647 \u062f\u0631 \u0622\u0646 \u067e\u0631\u0641\u0648\u0631\u0645\u0646\u0633 \u0645\u0627\u0631\u06a9\u062a\u0631 \u062f\u0631 \u0627\u0632\u0627\u06cc \u0647\u0631 \u0647\u0632\u0627\u0631 \u0628\u0627\u0631\u06cc \u06a9\u0647 \u06cc\u06a9 \u062a\u0628\u0644\u06cc\u063a \u0646\u0645\u0627\u06cc\u0634 \u062f\u0627\u062f\u0647 \u0634\u062f\u0647\u060c \u0645\u0628\u0644\u063a \u0645\u0634\u062e\u0635\u06cc \u0631\u0627 \u067e\u0631\u062f\u0627\u062e\u062a \u0645\u06cc\u200c\u06a9\u0646\u062f.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"%D9%86%D8%B1%D8%AE_%D8%AA%D8%B9%D8%A7%D9%85%D9%84\"><\/span>\u0646\u0631\u062e \u062a\u0639\u0627\u0645\u0644<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>\u062f\u0631 \u0627\u0632\u0627\u06cc \u0647\u0631 \u0628\u0627\u0632\u062f\u06cc\u062f \u0627\u0646\u062c\u0627\u0645 \u0634\u062f\u0647 \u0627\u0632 \u06cc\u06a9 \u062a\u0628\u0644\u06cc\u063a\u060c \u0628\u0627\u0632\u062f\u06cc\u062f\u06a9\u0646\u0646\u062f\u0647 \u062a\u0635\u0645\u06cc\u0645 \u0645\u06cc\u200c\u06af\u06cc\u0631\u062f \u06a9\u0647 \u0628\u0627 \u0622\u0646 \u062a\u0639\u0627\u0645\u0644 \u0628\u0631\u0642\u0631\u0627\u0631 \u06a9\u0646\u062f \u06cc\u0627 \u062e\u06cc\u0631\u061f \u0645\u062b\u0644\u0627 \u0648\u0627\u0631\u062f \u0648\u0628\u200c\u0633\u0627\u06cc\u062a \u062a\u0628\u0644\u06cc\u063a \u062f\u0647\u0646\u062f\u0647 \u0628\u0634\u0648\u062f\u060c \u0645\u0637\u0627\u0644\u0628 \u0622\u0646 \u0631\u0627 \u0628\u062e\u0648\u0627\u0646\u062f\u060c \u062e\u0631\u06cc\u062f \u06a9\u0646\u062f \u06cc\u0627 &#8230;. \u0627\u06cc\u0646 \u0639\u0648\u0627\u0645\u0644 \u0631\u0648\u06cc \u0646\u0631\u062e \u062a\u0639\u0627\u0645\u0644 \u06cc\u0627 Engament \u0627\u062b\u0631 \u0645\u06cc\u200c\u06af\u0630\u0627\u0631\u0646\u062f.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"%D9%86%D8%B1%D8%AE_%DA%A9%D9%84%DB%8C%DA%A9\"><\/span>\u0646\u0631\u062e \u06a9\u0644\u06cc\u06a9<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>\u06cc\u06a9\u06cc \u062f\u06cc\u06af\u0631 \u0627\u0632 \u0645\u0628\u0646\u0627\u0647\u0627\u06cc \u0633\u0646\u062c\u0634 \u0645\u0648\u0641\u0642\u06cc\u062a \u06a9\u0645\u067e\u06cc\u0646 \u062a\u0628\u0644\u06cc\u063a\u0627\u062a\u06cc \u0646\u0631\u062e \u06a9\u0644\u06cc\u06a9 \u06cc\u0627 \u062a\u0639\u062f\u0627\u062f \u062f\u0641\u0639\u0627\u062a\u06cc \u0627\u0633\u062a \u06a9\u0647 \u0631\u0648\u06cc \u06cc\u06a9 \u0628\u0646\u0631 \u062a\u0628\u0644\u06cc\u063a\u0627\u062a\u06cc\u060c \u0644\u06cc\u0646\u06a9 \u06cc\u0627 &#8230; \u06a9\u0644\u06cc\u06a9 \u0634\u062f\u0647 \u0627\u0633\u062a. \u0628\u0633\u06cc\u0627\u0631\u06cc \u0627\u0632 \u067e\u0631\u0641\u0648\u0631\u0645\u0646\u0633 \u0645\u0627\u0631\u06a9\u062a\u0631\u0647\u0627 \u0645\u0628\u0646\u0627\u06cc \u062a\u0635\u0645\u06cc\u0645\u200c\u06af\u06cc\u0631\u06cc\u200c\u0647\u0627\u06cc \u062a\u0628\u0644\u06cc\u063a\u0627\u062a\u06cc \u062e\u0648\u062f \u0631\u0627 \u0631\u0648\u06cc \u062a\u0639\u062f\u0627\u062f \u06a9\u0644\u06cc\u06a9\u200c\u0647\u0627\u06cc \u0627\u0646\u062c\u0627\u0645 \u0634\u062f\u0647 \u0642\u0631\u0627\u0631 \u0645\u06cc\u200c\u062f\u0647\u0646\u062f. \u067e\u0631\u0641\u0648\u0631\u0645\u0646\u0633 \u0645\u0627\u0631\u06a9\u062a\u0631\u0647\u0627\u06cc\u06cc \u06a9\u0647 \u062a\u0628\u0644\u06cc\u063a\u0627\u062a \u06a9\u0644\u06cc\u06a9\u06cc \u0627\u0646\u062c\u0627\u0645 \u0645\u06cc\u200c\u062f\u0647\u0646\u062f\u060c \u0645\u0628\u0646\u0627\u06cc \u067e\u0631\u062f\u0627\u062e\u062a\u0634\u0627\u0646 CPC \u06cc\u0627 Cost Per Click \u0627\u0633\u062a \u0648 \u062f\u0631 \u0627\u0632\u0627\u06cc \u0647\u0631 \u06a9\u0644\u06cc\u06a9 \u0647\u0632\u06cc\u0646\u0647 \u067e\u0631\u062f\u0627\u062e\u062a \u0645\u06cc\u200c\u06a9\u0646\u0646\u062f.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"_%D8%A7%D9%86%D9%88%D8%A7%D8%B9_%D8%B1%D9%88%D8%B4%E2%80%8C%D9%87%D8%A7%DB%8C_Performance_Marketing_%DA%86%DB%8C%D8%B3%D8%AA%D8%9F\"><\/span>\u00a0\u0627\u0646\u0648\u0627\u0639 \u0631\u0648\u0634\u200c\u0647\u0627\u06cc Performance Marketing \u0686\u06cc\u0633\u062a\u061f<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>\u0628\u0631\u0627\u06cc \u0627\u0646\u062c\u0627\u0645 \u067e\u0631\u0641\u0648\u0631\u0645\u0646\u0633 \u0645\u0627\u0631\u06a9\u062a\u06cc\u0646\u06af \u0631\u0648\u0634\u200c\u0647\u0627\u06cc \u0645\u062e\u062a\u0644\u0641\u06cc \u0648\u062c\u0648\u062f \u062f\u0627\u0631\u062f \u06a9\u0647 \u062f\u0631 \u0627\u062f\u0627\u0645\u0647 \u0628\u0647 \u0686\u0646\u062f \u0645\u0648\u0631\u062f \u0627\u0632 \u0627\u0635\u0644\u06cc\u200c\u062a\u0631\u06cc\u0646 \u0627\u0646\u200c\u0647\u0627 \u0627\u0634\u0627\u0631\u0647 \u0645\u06cc\u200c\u06a9\u0646\u06cc\u0645:<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Native_Advertising_%DB%8C%D8%A7_%D8%AA%D8%A8%D9%84%DB%8C%D8%BA%D8%A7%D8%AA_%D9%87%D9%85%D8%B3%D8%A7%D9%86\"><\/span>Native Advertising \u06cc\u0627 \u062a\u0628\u0644\u06cc\u063a\u0627\u062a \u0647\u0645\u0633\u0627\u0646<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>\u062a\u0628\u0644\u06cc\u063a\u0627\u062a \u0647\u0645\u0633\u0627\u0646\u060c \u06cc\u06a9 \u062f\u0633\u062a\u0647 \u0627\u0632 \u062a\u0628\u0644\u06cc\u063a\u0627\u062a \u067e\u0648\u0644\u06cc \u0647\u0633\u062a\u0646\u062f \u06a9\u0647 \u0627\u0632 \u0646\u0638\u0631 \u0638\u0627\u0647\u0631\u06cc \u06a9\u0645\u062a\u0631\u06cc\u0646 \u0634\u0628\u0627\u0647\u062a \u0631\u0627 \u0628\u0647 \u062a\u0628\u0644\u06cc\u063a\u0627\u062a \u062f\u0627\u0631\u0646\u062f \u0627\u0632 \u0627\u06cc\u0646 \u0631\u0648 \u0639\u0645\u0644\u06a9\u0631\u062f \u0645\u062e\u0627\u0637\u0628 \u062f\u0631 \u0647\u0646\u0627\u0645 \u062c\u0633\u062a\u062c\u0648 \u062f\u0631 \u0634\u0628\u06a9\u0647\u200c\u0647\u0627\u06cc \u0627\u062c\u062a\u0645\u0627\u0639\u06cc \u06cc\u0627 \u06af\u0648\u06af\u0644 \u0631\u0627 \u0645\u062e\u062a\u0644 \u0646\u06a9\u0631\u062f\u0647 \u0648 \u062f\u0631 \u0628\u06cc\u0646\u0627\u0628\u06cc\u0646 \u0645\u0637\u0627\u0644\u0628 \u0646\u0645\u0627\u06cc\u0634 \u062f\u0627\u062f\u0647 \u0645\u06cc\u200c\u0634\u0648\u062f. \u0686\u0646\u062f \u0646\u0645\u0648\u0646\u0647 \u0627\u0632 \u067e\u0631\u0645\u062e\u0627\u0637\u0628\u200c\u062a\u0631\u06cc\u0646 \u0627\u0646\u0648\u0627\u0639 \u062a\u0628\u0644\u06cc\u063a\u0627\u062a \u0647\u0645\u0633\u0627\u0646\u060c \u0645\u062d\u062a\u0648\u0627\u0647\u0627\u06cc \u067e\u06cc\u0634\u0646\u0647\u0627\u062f\u06cc\u060c \u062a\u0628\u0644\u06cc\u063a\u0627\u062a \u062f\u0631\u0648\u0646 \u0641\u06cc\u062f \u0648 \u062a\u0628\u0644\u06cc\u063a\u0627\u062a Spondered \u06af\u0648\u06af\u0644 \u0647\u0633\u062a\u0646\u062f.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Afiliate_marketing%D9%87%D9%85%DA%A9%D8%A7%D8%B1%DB%8C_%D8%AF%D8%B1_%D9%81%D8%B1%D9%88%D8%B4_%DB%8C%D8%A7\"><\/span>Afiliate marketing\u0647\u0645\u06a9\u0627\u0631\u06cc \u062f\u0631 \u0641\u0631\u0648\u0634 \u06cc\u0627<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>\u0647\u0645\u06a9\u0627\u0631\u06cc \u062f\u0631 \u0641\u0631\u0648\u0634 \u0647\u0645 \u06cc\u06a9 \u0634\u06cc\u0648\u0647 \u062a\u0628\u0644\u06cc\u063a\u0627\u062a\u06cc \u0648 \u0647\u0645 \u06cc\u06a9 \u0631\u0648\u0634 \u062c\u0630\u0628 \u062f\u0631\u0622\u0645\u062f \u0627\u0633\u062a. \u0686\u0631\u0627\u06a9\u0647 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